Big House and Booze: Michigan Stadium Introduces Alcohol Sales for First Time

A New Era at the Big House

For the first time in history, fans at Michigan Stadium will be able to purchase alcohol during football games.

The university announced the new policy on Thursday, August 11, 2022, saying that beer and wine will be available for purchase at all concession stands in the stadium, including those in the student section.

Responding to Fan Demand

The decision to allow alcohol sales was made after a survey of season ticket holders found that a majority of respondents supported the change.

Athletic director Warde Manuel said in a statement that the university is "always looking for ways to improve the fan experience" and that the addition of alcohol sales is "something that our fans have been asking for."

Strict Regulations

The sale of alcohol at Michigan Stadium will be strictly regulated.

Fans will only be allowed to purchase two alcoholic beverages at a time, and they must be consumed in designated areas of the stadium.

No alcohol will be sold after the end of the third quarter, and fans will not be allowed to bring alcohol into the stadium.

Responsible Consumption

The university is urging fans to drink responsibly and to be aware of their limits.

Designated driver programs will be available for fans who need a ride home after the game.

Conclusion

The introduction of alcohol sales at Michigan Stadium is a significant change for the university and its fans.

The new policy will likely generate additional revenue for the university and provide fans with a more enjoyable game day experience.

However, it is important for fans to remember to drink responsibly and to follow the university's regulations.